In 80% of all the clients that we work with, covering all of the High Degree of Influence buying influences is one of the five critical behaviors that we measure.

Focusing on this key behavior ensures that the sales team has all of the information that they need in order to identify the next most critical action to move the sale forward.

By investing your selling time on the most critical behaviors for your particular organization, you ensure that your time and energy investment is spent on the activities that will give you the highest return.


Pam Switzer

Share →